Slip into the Elm Demi and discover denim done right. This short sleeve shirt pairs a laid-back vibe with seriously wearable style.

The relaxed cut and buttery-soft fabric drape beautifully without clinging. Full button front means you can layer it however you like, whether buttoned up or thrown open over a tee. It's the kind of piece that works harder than it looks, ready to become your favourite reach-for whenever you need that perfect casual-cool moment.

85% Lyocell 15% Cotton

The Dapple tee brings texture and lightness together in the most beautiful way with its airy knit and breezy cotton feel. This crew neck staple is delicately crafted for a soft touch on the skin, making it perfect for layering or styling solo with denim. It’s simple, yet full of charm one of those pieces that instantly elevates your everyday look.

- 100% cotton for breathable, delicate comfort
- Crew neckline with soft rib detailing
- Open knit texture adds detail while keeping it lightweight
- Short sleeves for relaxed, easy styling
- Plain ivory colour for versatile wear

The Optimum Chocolate Shirt is your easy answer to effortless style. Made from breathable, garment-washed linen, it feels soft against the skin and brings a lived-in charm to every outfit. Its relaxed oversized fit makes it perfect for high-low dressing with endless layering potential. Style it with: straight-leg jeans and slides for daytime ease, or tuck it into tailored trousers with gold hoops for a refined twist.

- 100% linen in a rich, chocolate hue
- Oversized fit with a casual, draped feel
- Button-down front and chest pocket detail
- Natural fibre, breathable and trans-seasonal
- Soft garment wash for a relaxed, premium finish
- Natural Fibre

For those who love room to move, look no further than the Diana Dress. Featuring relaxed tulip shaped panels this easy to wear stretch jersey dress elevates your regular tee dress, making it fit in all the right places.

• Midi Length
• Tulip Shape Panel details
• Side seam pockets
• 95% cotton 5% elastane jersey

Made from 100% cotton slub jersey, Elm’s best-selling Brunch pant provides a relaxed roomy fit that is versatility plus! With a comfy fit elastic waistband paired with an adjustable tie, these cropped length pants feature large cuff detail and will be your go-to straight out of the box!

• Best selling Brunch shape
• Denim look fleece fabrication
• Elastic waist with drawcord
• 94% cotton 6% elastane unbrushed fleece

Saddle up in the Rodeo Tee - a playful nod to Western charm! Featuring Foxwood’s exclusive cowboy print and a vintage wash, this soft cotton tee is made for easy days and a little yeehaw energy. Pair it with denim for a laid-back, rodeo-ready look.

• Foxwood exclusive front chest print
• Round neckline
• Straight hem
• 100% Cotton
• Our model is 176cm and wears Size 10

Our best selling Mazie has got a new neckline! Introducing the Mazie Vee Neck featuring a flattering vee neckline whilst keeping all it's style and versatility. This oversized fit and ¾ length sleeves allow plenty of room for movement, and the gorgeous lightweight cotton fabric make it ideal for layering.

• Best Selling Mazie Shape
• Vee Neckline
• Relaxed fit with 3/4 Length Sleeves
• 100% Cotton Slub Jersey

Model is 171cm and wears Size 10

The Mazie Sweat is the ideal blend of style and versatility. This oversized fit and 3/4 length sleeves allow plenty of room for movement. Made with a gorgeous lightweight Cotton fabric to make it ideal for layering.

Inspired by Elm's beloved Greta Skirt but cut shorter for those who prefer a bit more leg, the Paisley Skirt brings playful style with serious comfort. The wide elastic waistband with drawcord keeps everything in place, while generously sized side pockets mean you've actually got somewhere to stash your stuff. A timeless denim piece with personality that works for everyone.

• Full elastic waistband with drawcord
• Pockets in side seams
• 100% cotton denim

The Madeira Dress is an effortless yet refined style, perfect for day-to-night dressing. Featuring a bias cut for a beautiful drape, it’s elevated with back ruching tie details and side splits. Unlined for a lightweight feel, it offers a relaxed fit that moves with you. A sophisticated, transeasonal piece you’ll reach for again and again.

-Bias cut
-Back ruching tie detail
-Splits in side seams
-Unlined

Fabric and Care
100% Viscose
Cool gentle machine wash and warm iron

Fit Notes
Relaxed fit
Our model Anna is 173cm tall and wears size 10.

Full of playful charm and timeless detail, the Lisbon dress from Stories be Told is a floaty dream designed to flatter and move with ease. The puff sleeves, shirred waist and button-front detail add a vintage twist, while the warm copper polka dots feel cheerful yet chic. Whether you're twirling through brunch or dressing it up for an event, this midi radiates effortless elegance.

- Flattering v-neckline with puff sleeves
- Shirred waistband for a comfortable, shaped fit
- Statement copper polka dot print on soft, lined fabric
- Button front detail adds a classic touch
- Fabric - 80% Lyocell 20% Nylon

Made From 100% Cotton Slub Jersey, Elm's Best-Selling Brunch Pant Provides A Relaxed Roomy Fit That Is Versatility Plus! With A Comfy Fit Elastic Waistband Paired With An Adjustable Tie, These Cropped Length Pants Feature Large Cuff Detail And Will Be Your Go-To.

• Best Selling Style
• Relaxed Cropped Length Fit
• Elastic Waistband with adjustable Tie

Model is 169cm and wears Size 10

Body Measurements

The Rush Tee in Balloon delivers contemporary streetwear aesthetics with refined construction. The balanced silhouette and premium fabric composition ensure durability and consistent wear performance. A foundational wardrobe essential that demonstrates thoughtful design principles and quality craftsmanship.

SIZE & FIT

Tia is 178cm wearing a size XS.

This is a standard fit. We recommend you get your standard size.

Stay cool and shaded all summer long with this essential bucket hat. Perfect for beach days, outdoor adventures, or just keeping the sun out of your eyes, this versatile style works with any casual outfit. Lightweight and packable, it's your go-to accessory for warm-weather fun. Whether you're catching waves or catching rays, this hat keeps you protected with a playful vibe that says you're ready for anything summer throws your way.

SIZE & FIT

This is a standard fit. One size fits most.

The Punch Top showcases an elegant patterned design that seamlessly blends sophistication with contemporary style. Crafted for a polished look, it offers refined detailing that enhances your wardrobe with subtle texture and visual interest. Ideal for both professional settings and stylish social occasions, this top brings a graceful touch to your everyday ensembles.

COMPOSITION

80% Rayon
20% Nylon

SIZE & FIT

Riley is 178cm wearing a size XS

This is a standard fit. We recommend you get your standard size.

• Available in mocha or navy, this knee-length dress has a subtle white stripe print.
• Featuring a round neck and half sleeves, raw edge trimmings add a relaxed touch to the overall look.
• Crafted in a beautiful textured linen-viscose blend, perfect for summer.

Composition: 65% Viscose, 35% Linen

Care Instructions: Wash inside out, cold gentle wash with similar colours. Do not soak or bleach. Line dry in shade, do not tumble dry. Shrinkage may occur after wash, iron to restore. Cool iron on reverse. Do not dry clean.

• Fresh and fun, our exclusive new Limone Print Pants are the ideal work to play pant for the season. Featuring an ultra comfortable elastic back waist and pockets for versatility these pants look great when paired with the Limone Top or simply add a fresh white or black tee for the ultimate put together look
• Elastic back and flat front
• Pockets
• 89% lyocell 11% linen

A classic Elm tank that takes things to the next level with a rounded high-low hem, round neckline, and rib panelling. ideal for layering or wearing on those warmer days atop your favourite bottoms

• Longer Style Tank    
• Crew Neckline    
• Ribbed Cotton Panel   
• Cotton Jersey    
• Our model Kirsten is 171cm and wears Size 10

Easy-wearing shorts blending 55% linen and 45% viscose. Relaxed fit with flat front, angled pockets, and elasticated back for maximum comfort and movement.

Team with the Mika Blouse in the same print for a fun summer set

55% linen and 45% viscose

Effortlessly chic meets wonderfully comfortable in this relaxed-fit blouse that's ready for anything. The linen-viscose blend breathes beautifully while keeping its shape, so you'll stay cool and collected all day long. Love the mandarin collar for that polished touch, plus the hidden front placket keeps things streamlined and sleek. Elbow-length cuffed sleeves offer the perfect balance of coverage and ease, while the back yoke pleat adds subtle dimension. Toss in a front chest pocket for practical style, and you've got yourself a wardrobe MVP that transitions seamlessly from office to weekend adventures.

Our model , Helena is wearing a size 8. Her measurements are: Height 178cms| Bust 95cms| Waist 71cms| Hips 93cm

Introducing the Stella + Gemma Vittoria Dress – your new go-to for effortless elegance with a playful twist. This stunning maxi features a flattering V-neckline and fitted upper bodice that hugs in all the right places, while voluminous puffed sleeves add a touch of whimsy. The elasticated waist ensures comfort without sacrificing style, and the tiered skirt creates beautiful movement as you move. Crafted from soft cotton in a gorgeous cobalt blue stripe, it's the perfect blend of sophistication and fun for any occasion.

Elevate your everyday style with the Stella + Gemma TAMARA BLOUSE, a charming piece that brings vintage-inspired flair to your wardrobe. Featuring romantic puff sleeves and a sophisticated mandarin collar, this blouse strikes the perfect balance between polished and playful. Self-fabric covered dome buttons run down the centre front, adding a refined touch that catches the light beautifully. Perfect for dressing up or down, the TAMARA is your go-to for effortless elegance with personality.

100% COTTON

Elevate your everyday style with the Stella + Gemma Willa Dress in rich emerald. This knee-length beauty features a flattering V-neckline adorned with delicate ruffle trim, while contrast stitching adds a cheeky design detail that catches the eye. The tiered silhouette creates movement and dimension, making it perfect for everything from casual outings to weekend adventures. Versatile, fun, and undeniably charming—your new wardrobe favourite awaits.

100% COTTON

This dress features a bold and vibrant buttercup floral print, crafted from a soft and breathable polyester fabric. The sleeveless design and flattering V-back offer a chic, feminine silhouette, while the bias cut enhances your figure with a relaxed, elegant fit. Fully lined for comfort, this dress combines effortless style and all-day wearability, perfect for garden parties, brunches, or casual evening outings.

- Sleeveless design for a light, breezy feel
- Flattering V-back for a touch of elegance
- Bias cut for a figure-enhancing fit
- Beautiful buttercup floral print
- Fully lined for smooth comfort and coverage
- Fabric Composition - 100% Polyester

Meet your new wardrobe essential—the Porter Tee in a wild leopard print that's impossible to ignore. Crafted from buttery-soft cotton, this boxy crew neck tee delivers effortless comfort with its relaxed fit and laid-back drop shoulder sleeves. Perfect for throwing on with your favourite jeans or layering over a slip dress, it's the kind of piece that works harder than it looks. Playful, versatile, and undeniably cool.

100% COTTON

The Anthea Skirt is an elegant expression of understated beauty. Crafted in our exclusive print, it features an elasticated waistband and midi length for effortless wear. Fully lined for comfort, it’s a timeless piece for refined dressing.

-Exclusive print
-Elasticated waist
-Midi length
-Lined

Fabric and Care
Main - 70% Viscose 30% Linen / Lining - 100% Cotton
Warm gentle hand wash and warm iron

Fit Notes
Regular fit
Our model Delainey is 176cm tall and wears size 10.

The Anthea Blouse brings light structure to relaxed sophistication. With a soft V-neckline, balloon sleeves and our exclusive print, it’s effortlessly polished. A modern essential that balances comfort and elegance.

-Exclusive print
-Balloon Sleeve
-V-neck

Fabric and Care
70% Viscose 30% Linen
Warm gentle hand wash and warm iron

Fit Notes
Regular fit
Our model Delainey is 176cm tall and wears size 10.